Pulse of the Alley – Christy Liu, Co-Founder of Wanderfly


Christy Liu is a Co-Founder and Chief Marketing Officer at Wanderfly, an online travel community focused on personalized recommendations.


What is your take on the startup scene in NYC today?

Happening and vibrant. Totally different than it was five years ago, when you got a weird look for saying you quit your day job to run a startup.

What do you see happening over the next three to five years?

The scene is quickly becoming a little hyped. Everyone and their mother runs a startup, but not enough early-stage money is flowing through the ecosystem. Maybe rightly so. I think we’re going to see a lot of companies burn through their cash and only the ones that make the cut will stick around. Expect a shift from consumer-web-with-no-goal-other-than-eyeballs to must-have-functional-model-from-day-one. It’s less sexy, yes, but more realistic.

Specifically in NYC, I think we’ll see something finally come of the old media vs. new media battle. New media is all shiny, but often without any business model. I expect some sort of amiable convergence.

Also, everyone will be moving to Brooklyn, where it’s at :)

Where does your company fit in the ecosystem?

We sold Wanderfly to TripAdvisor in the fall, so, sadly we’re no longer in Brooklyn (based out of Boston now). But we’re still involved in the NYC scene in a number of ways and it wouldn’t be the craziest thing if we find ourselves back there again in the future!

Read what other thought leaders are saying in the “Pulse of the Alley”.


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