Meet a New York TechStar: Nick Taranto, Co-Founder at Plated


TechStars, the self-described “#1 startup accelerator in the world,” recently announced the 11 startups that were selected for the New York 2013 class from among a field of 1700+ applicants.  Today, Nick Taranto, Co-Founder of Plated, a startup delivering chef-designed meals that can be cooked in less than 30 minutes, tells AlleyWatch about his decision to apply to TechStars and shares his thoughts on the New York startup landscape.


Nick Taranto, CEO of Plated


Tell us about the decision to apply for TechStars.

TechStars prides itself on accelerating companies 2-3 years through their growth over the course of 3 months. We applied to TechStars in order to inject rocket fuel into Plated.com. The unparalleled access to mentors, investors and other super-charged startups makes the program a no brainer for any startup looking to learn, build, and innovate.

Why did you choose TechStars New York versus other locations?

We are tackling a problem that sits at the intersection of entertainment, logistics, and tech. Silicon Valley held sway during the initial emergence of the hardware-driven internet. However, it makes perfect sense that the consumer and visual web is being revolutionized from here in New York City, global capital of media, food, fashion, art, finance, and entertainment. We believe there is no better place in the world to be based than New York.

What is your take on the current scene in New York today?

I grew up in New York, and over the last 25 years it’s been inspiring to watch how the city has changed. The energy and access in NYC is unlike anywhere else in the world.

Where does your company fit in the ecosystem?

Our mission is to redefine the way Americans eat, and New York is the food capital of the world. We feel privileged to be pushing the culinary vanguard from the epicenter.


Read what other thought leaders are saying in the “Pulse of the Alley”.

About the author: AlleyWatch

AlleyWatch is the destination for startup news; opinions and reviews; investment and product information; events reported, experienced, seen, heard and overheard here in New York. But it’s who we are that makes us different: we’re the writers and the entrepreneurs; the investors and the mentors; the lawyers and the marketers; the realtors and the recruiters – the people who work in the industry.

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