Is the Smartwatch Just a Marketing Ploy?


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Big tech companies are rolling out wearable devices that notify users of email, phone calls and text messages to drive sales of smartphones. Angela McIntyre, a research director at Gartner, discusses whether these devices are the next big thing or if they are just more hype. Smartwatches can be seen seen down the road as utility companions for the ever increasing size of phone or phablets.

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