Quantcast
AlleyWatch Daily Pulse Email   

The Standard Hotel Accused of Trivializing Violence Against Women


36 Flares

36 Flares


×

A new print campaign for New York’s The Standard Hotel has been accused of advocating or trivializing violence against women. The ad, which appeared in DuJour shows a woman lying face down on the pavement with a suitcase atop her back.

 

the_standar_woman_suitcase

The publisher of Make Me A Sammich was none too pleased with the campaign and wrote, “I need to point out for anyone not clear on the concept that by using violence against women for something as crass as attempting to lure people to your “boutique” hotel chain these companies are helping to perpetuate the cycle of violence. They are normalizing it–treating it as something trivial, not worth taking seriously. Treating it as a joke. That teaches everyone regardless of gender that violence against women is No Big Deal. These messages in our media teach women to expect violence and teach men prone to violence against women that what they do is socially acceptable.”

To which The Standard responded, “The Standard advertisement utilized an image series created by the contemporary artist, Erwin Wurm. We apologize to anyone who views this image as insensitive or promoting violence. No offense or harm was intended. The Standard has discontinued usage of this image.”

In other words, the hotel said nothing.

Reprinted by permission.

Print Friendly

About the author: Steve Hall

Steve Hall is a marketing professional, publisher, writer, community manager, photographer and all-around lover of advertising.

36 Flares Twitter 35 Facebook 1 Google+ 0 LinkedIn 0 Pin It Share 0 Email -- 36 Flares ×

You are seconds away from signing up for the hottest list in Silicon Alley!

Don't miss any of the stories shaping entrepreneurship. Sign up today.

Next bit of AlleyWatch
venture capital in new york
The Truth About VC Investing in New York

Recently, three of the leading venture capitalists in New York gathered for a New York...

CLOSE