New York has a long history of being a place where products get made – and where business gets done. Now, enter an accelerator that combines the resources of ad agency R/GA, with its impressive client list and 1300 employees (“the companies had access to the full range of R/GA staff and services,” said R/GA COO Stephen Plumlee, who kicked off the evening), partnered with Techstar’s experience in accelerating startups (“think of the unfair advantages these companies get,” noted Techstars founder David Cohen, “community and network is what it’s about”), add managing director Calvin Chu’s deep history in the hardware/connected device world, and it was no wonder that it was a packed house – and an impressive group of companies – at the R/GA (powered by Techstars) Connected Devices New York demo day.
Not only that, but now the fund begins, as Plumlee also announced that the agency is in the process of launching R/GA Ventures, which will invest in startups, and that there will be a second Connected Device Accelerator program in Fall.
It’s all connected.
And so without further ado, the nine companies who’ve developed tech that connects the physical and digital worlds, and will help to firmly establish New York’s place as a once and future maker town.