The first rule of retail: Know your customer. Footmarks is a beacon technology platform that brands use to create location-aware, personalized shopping for customers.
People still love stores – that’s still where 80% of purchases are made. Still, we all know that good help is hard to find, and what salesperson knows a customer’s purchasing history? Footmarks turns retail into a more intelligent platform, via mobile, by delivering personalized content, including information about deals and sales, to customers. It’s a mobile retail app that’s actually useful inside the store. Or museum, or airport or any physical space, for that matter. Think about it: you can be sent deals while shopping. It can streamline payment processing. Check you in when you arrive at your hotel. Deliver relevant content in museums. Alert you when your baggage has arrived at the airport. The possibilities are endless, when mobile goes functional in the real world.