Agency Mocks Real-Time Marketing with Hilarious ‘Reactervising’ Video


From the crazy folks at Toronto-based john st.—the ones who brought us Catvertising and Exfeariential–comes Reactvertising, a whole new kind of real-time marketing.

The video is a hilarious send up of the industry’s obsession with real-time marketing.

“It’s not about being funny or smart. It’s about being fast.”

Reprinted by permission.

About the author: Steve Hall

Steve Hall is a marketing professional, publisher, writer, community manager, photographer and all-around lover of advertising.

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