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Oliver Mitchell

Oliver Mitchell is a seasoned entrepreneur and business executive with more than 20 years of marketing / operating experience. Previously, he was the Chairman & Chief Creative Officer of RobotGalaxy, a retail entertainment brand that he founded in 2006.

As father of five, Oliver launched RobotGalaxy to fill a personal need: he wanted a wholesome activity for his son. Today, RobotGalaxy’s patented toys are available nationally at Toys’R’Us, Nordstrom Department Stores, and online with a growing virtual world and library of mobile apps.

Before RobotGalaxy, Oliver was involved in a number of successful technology ventures and real estate developments. Oliver was part of the executive team of Softcom/IVT, an interactive video startup backed by Allen & Co., Intel Capital (NASDAQ:INTC) and Sun Microsystems. At IVT, Oliver was instrumental in expanding the market for their products with such leading broadcasters as HBO, Showtime, and Home Shopping Network.

Prior to IVT, Oliver was a founding member of AmeriCash, Inc., a network of ATMs in high traffic retail locations. AmeriCash was acquired by American Express (NYSE:AXP) within 32 months of operations. Oliver was also instrumental in the development of Holmes Protection and its sale to ADT/Tyco International (NYSE:TYC). Oliver has extensive background in merchant banking and advertising. He started his career at Kirshenbaum, Bond & Partners.

Oliver holds 14 patents and has appeared on numerous television shows, including: The Big Idea with Donny Deutsch, Fox Business News, The Today Show, and Rachel Ray. He also serves as a mentor on the Entrepreneur Roundtable Accelerator Fund, and advises many technology companies on their growth strategies.

Oliver is also the publisher of the well-known robotics blog Robot Rabbi and is in the midst of writing a book entitled, “An Innovator’s Field Guide: Taking Ideas From Zero to Hero.”

Connect with Oliver



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Cool Tech - We just purchased the new Roomba 880 to attack our dog hair and kid droppings in the kitchen. Unlike other areas of the robotic space, autonomous vacuum cleaners were introduced first in the consumer home space.  While iRobot has a...
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Cool Tech - According to the bible, when the People of Israel would travel in the desert a “Cloud of Glory” would protect them from harm. Today the Land of Israel is protected by Iron Dome (a modern day divine shield).  As of today, Hamas has...
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Tech - NAO is the Michael Phelps of robots. This humanoid is not just the winner of RoboCup soccer (it has its own league), but it is also ready to take over the robotic dance forum in the upcoming Robotic Idol. To the average reader, this...
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Cool Tech - Recently, I was sitting with a leading robotist discussing driverless cars.  We both laid out a vision of a world with special driverless lanes where cars will be moving faster going bumper to bumper than human operated vehicles. The...
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Cool Tech - Red Fish, Blue Fish, One Fish, Robot Fish – that is how Dr. Seuss is read at MIT.  Unlike land-based robots, MIT’s flexible aquatic craniate is a “soft robot” that is “powered by fluid flowing through flexible channels”...
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Cool Tech - Recently, I had the good fortune of meeting Jason Ravel, a new robotic entrepreneur out of Columbia University. He is focused on helping solve real problems for physically-challenged humans in an aging world. I am sworn to secrecy,...
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Cool Tech - The UN called for today a moratorium on Killer robots. According to a report, robots “should not have the power of life and death over human beings,” rather this should be decided by the sane humans that developed swords,...
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AlleyTalk - Recently, I visited the New York Stock Exchange (NYSE) to hear how their new hybrid model that combines human intuition with computer speed is better than all the other 12 exchanges in the marketplace. NYSE is the ONLY human trading...
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Cool Tech - Every day I am blown away but innovators across the globe pushing the envelope of physics, computing and mathematical theories.  The days of binary processors are waning and giving wave to new generations of quantum machines (see...
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AlleyTalk - Think about it: Google has access to your thoughts, your daily movements and now even your home (see below). Is the company known for its colorful logo, office slides and goofy Vince Vaughn movie, really a sinister plot by...

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