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Seaters_FITA
#NYCTech -  How many times have you found a great concert or game to attend, only to find out that the event was sold out? While this has happened countless times, what you may not know is that live events are never truly sold out, and Seaters...
Friendly_Data_FITA
#NYCTech -  Natural language processing (NLP) has gained traction and seems to be the future of communications with our data. If you need straight forward apps to communicate with your data, check out FriendlyData. The company is integrating...
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Big Data -  We are now solidly in the era of big data, where computers are capturing and processing the details of everything we do with all our interconnected devices in real time. Businesses see this as the holy grail for finally being able to...
Cubeiq
#NYCTech -  As a marketer, knowledge is power. Knowing what people like, what they are doing and what makes them spend is invaluable, and the software you use to get this information is just as important. Cuebiq, the next generation location...
data
Advice -  Don’t let all the customer data you have available to you get in the way of using it to its fullest marketing potential.In the old days (“old” as in a mere decade ago), marketing managers usually only touched computers to...
jen Kern
#NYCTech -  In this day and age, companies live and die by social media and a good team can do wonders for your business. But who is spearheading your social strategy across all channels? If this is an issue for you, Tracx is the solution. It's a...
spongecell_fita
#NYCTech -  Display advertising is taking a larger share of ad spends each.  With this burgeoning market, the use of the right creative is critical.   Spongecell, with their CORE technology, is providing brands the opportunity to target...
sevenrooms_lita
#NYCTech - The real difference between nightclubs is the experience and experience is often dictated by the manner in which you are treated by the staff. Losing your reservation and not keeping of track of your personal preferences is a...
vericred_lita
#NYCTech - The healthcare debate is raging like never before.  As the debate continues, there will inevitably be a number of changes - so much so that it's often difficult to keep track of all the data at an aggregate level....
knotch_fita
#NYCTech - More than anything else, the marketing world wants to elicit emotion. The difficult part of this is being able to gauge emotional response of content and figuring out what works. This is where Knotch comes in handy. The provider of...
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Big Data - If 48% of consumers spend more when their experience is personalized, it’s no wonder that 90% of marketers believe personalization is “the future” and are making it a strategic priority.While an ecommerce experience can be...
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Advice - When you think of Big Data, you think of companies leveraging analytics to predict consumer interests, habits, and buying histories in order to improve the way they market their products or services. However, Big Data isn’t only...
dataroma
#NYCTech -  Market research has been around for the ages and with all of the tools you have from collecting data, you should be able to easily figure out actionable insights to solve your company’s problems. Wrong! With mounds of...
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Big Data - There has never been more data in the world than there is today. About 90 percent of it was created in the last two years alone, and another 2.5 quintillion bytes are added every day. And keeping that data accessible and searchable...
Krossover_FITA
#NYCTech -  It’s pretty simple; doing well in sports consists of physical skills as well as preparedness. The physical part comes from putting your hours of practice in the gym and field, and the preparation comes from studying the film of...
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Big Data - For people in the Philippines, where the majority of citizens don't have bank accounts, companies like Lenddo are using alternative methods to determine if a borrower can pay back loans on time.For people in the Philippines,...