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Made in NY™ – Joe Doran, CEO and Co-Founder of Rallyverse

Advertising - Today, we speak with Joe Doran, CEO and Co-Founder of Rallyverse, a social media marketing platform that enables brand marketers to share and publish relevant content on owned and paid media. What does “Made in NYTM” mean to you and your company? To us, “Made...


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Advertising - Today we are speaking with Anshey Bhatia, Founder of the digital branding and marketing firm verbal+visual. What does...
commercials
Advertising - Commercials have certainly evolved from the time of your parents, and even your grandparents,’ generations.  If you get TV Land in your cable package, you might have even caught some of the older, retro commercials interspersed...
holy-grail
Advertising - Say the word “advertising” at a cocktail party and most people will immediately engage in a conversation about their favorite television spots.  To be part of this conversation used to be the holy grail of...
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Advertising - As the co-founder of an interactive marketing firm, an angel investor in over 50 startups and the marketing and revenue consultant for Tumblr, Rick Webb is always looking for the next breakthrough technology in new...
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Accelerators - “Think locally, act globally” is an expression we haven’t heard in some time, yet still applies today.  And while there’s a big market in small and medium-sized businesses (SMBs) and the ad dollars they have to spend, the job...
trippin in
Accelerators - DreamIt Ventures recently announced its summer 2013 NYC class, which marks its third class since expanding to New York from Philadelphia and Austin.  Today, Jack Yulzari, CEO of Trippin’ in, a recommendation engine for places that...
mobile inflexion
Advertising - Mobile devices have changed the way consumers interact with companies.  Consumers are now accessing websites on the go, liking an organization’s Facebook page and clicking on ads that interest them in certain applications.  With...
nihal mehta
Advertising - Nihal Mehta is an American entrepreneur who has more than 13 years of experience in innovating marketing technologies, and has founded 5 startups to date.  Mehta is a founding general partner at ENIAC Ventures, Inc.  It is the...
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Advertising - Today, we speak with Are Traasdahl, Founder and CEO of Tapad, a cross platform ad technology company. What does...
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Advertising - Many of the services and media companies that we use daily rely on advertising as their main source of revenue.  Google, AOL, Facebook, Twitter and The New York Times all make their money by selling ads. Whether you are interested...
online privacy
Advertising - Online advertising is appealing because it is effective and measurable.  The ad-tech industry is a competitive and innovative space, where disruptive new techniques are frequently introduced to provide advertisers new tools, reports...
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Advertising - In the days of web 1.0, the claim was that content was king. Technology was critical, but no matter how good your technology might have been, people needed a reason to go online. While the promise was that content would be king, it was...
louis dvorkin forbes
Advertising - At the PandoMonthly panel in NYC, Forbes’s Lewis DVorkin spoke of a new generation of writers. These writers, he explained, are leading the future of journalism by taking advantage of technology not available forty years ago, when...
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Advertising - How should bootstrappers allocate resources for marketing and advertising?  How do you figure out what’s reasonable when your company is still new?   The following answers are provided by the Young Entrepreneur Council...