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Trep_Life_LITA
#NYCTech - Often we hear the biggest regret in people’s lives is that they didn’t take more risks, but what are we doing to really inculcate this mindset? While people shallowly utter that they want to be more adventurous, this company is...
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#NYCTech - Because by failing to prepare, you are preparing to fail. – Benjamin FranklinA recent IAB report noted that 26% of desktop users and 15% of mobile consumers use blockers to remove ads from publishers' websites. Another 17% of...
Ceros_FITA
#NYCTech -  How often do you have a content or design vision that you really think will boost your startup's sales and soon you realize that you can't execute on this vision because you never learned how to code. It can be an arduous process...
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Publishing - In most areas of social media, a lack of content isn’t the problem. On the contrary: There’s often a distinct oversaturation of images and content because so many brands are on social media these days, and posting...
Wochit_LITA
#NYCTech -  More and more people are switching to online video news sources instead of being confined to whatever the TV thinks is important or having to read everything. In response, there has been some effort to make online video...
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Publishing -  For many years experts have been predicting the death of printed publications; that has not quite been the case. There certainly has been a decline in certain areas of the printing industry, and many people do choose to read their...
Arkadium_LITA
#NYCTech -  Fun by the numbers?  In an industry with highly competitive economics and a dwindling monetization landscape, publishers and brands are doing anything they can to increase user engagement.  One way to ensure that is to ensure that...
Playbuzz_FITA
#NYCTech -  If you are truly determined to increase branding, you need that social reach number up. The way to do this is not so easy. Playbuzz makes it easier. The Playbuzz platform, specializing in shareable quizzes, slideshows,...
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Publishing - Every single science textbook in the world is now out of date after four new elements were added to the periodic table, finally completing the seventh row.Elements 113, 115, 117 and 118 were added at the very end of 2015,...
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#NYCTech - NYC’s Media Lab held its second-ever Personalizationpalooza Thursday morning, February 25th, at the Joseph Urban Theater at Hearst Tower, 300 West 57th Street. The half-day event, hosted by Hearst, featured over a dozen speakers...
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#NYCTech -  As people get pickier about whose blogs they are reading, elite bloggers have risen to the top. But the two aspects of this industry, the connecting of the best bloggers in one area and the presentation of the content have remained...
Playy_LITA
#NYCTech - If you want to make a quick video but want a little more than just your iPhone your options are limited. Unless you have fancy software that you don’t mind using, there should be an easier way to express your creativity through...
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Advice -  For businesses and agencies that were once (or are still) involved in 'old media'–newspapers, magazines, print publications, et al.–it may seem that the transition to 'new media'–i.e. social media–would be...
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Advertising -  Native advertising was the hot new buzzword of 2014, and it appears to be a buzz-worthy holdover again this year. Analysts are predicting double-digit growth of native over the next 5 years and advertisers, marketers, and publishers...
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Advice -  Inject personality to make your content practically share itself.Facebook users share billions of pieces of content every single day. So why does it feel like no matter how much you create, nobody is sharing yours?The New...
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Advice - A couple days ago I was thumbing through my Instagram feed when I came across this:It’s a re-gram of an ad for the new season of Louie, the Louis C.K. comedy on FX from an account called @mydaywithleo. @mydaywithleo is a...