Mobile marketing. We’ve been talking about it for years, right? And debating when it will arrive, or the fact that it already has. We’ve got a boatload of stats–and an infographic as well–to keep you knee deep in the debate over whether or not mobile has finally arrived.
In 2011, mobile marketing became a $14 billion industry. By 2015, retailers and marketers will spend $19.8 billion on mobile marketing, up from $6.7 billion in 2012. In 2016, that number will hit $22 billion.
By the end of 2013, 15% of all online retail sales will have been made through mobile devices with mobile commerce hitting $39 billion.
Check out the infographic below for more mobile stats.