Eric Franchi, Co-founder and Chief Evangelist, Undertone
Eric Franchi is co-founder of the adtech company, Undertone, where he leads all thought leadership, and industry and media relations. Franchi has been featured in publications including Ad Age, Adweek and The Wall Street Journal, on Fox Business News and is invited to speak on stages worldwide, including IAB MIXX, Advertising Week and Cannes.
Previously, he served as Senior Vice President of Publisher Development, responsible for managing and growing the company’s extensive portfolio of premium publishers. Prior to that, he was the company’s first Senior Vice President of Sales, growing Undertone’s US sales team and establishing relationships with key agencies and marketers.
We know startups – one can wear any number of hats, at any given time.
Franchi also serves on the boards of the Interactive Advertising Bureau (IAB), 212NYC and The Governor’s Island Alliance.
Fun fact: Franchi is a lifelong strength training enthusiast and a Spartan Racer.
Keep up with Eric: