Americans spend nearly $5T a year on healthcare and still trail almost every peer country on outcomes – and a NYC startup just raised $7M with a thesis about exactly why. SONATA is a doctor-led preventive health membership that sequences your whole genome, tracks 140+ biomarkers, measures how fast you’re biologically aging, and gives you a physician team that stays with you year-round – all for $2,500 annually. The founders bring together medicine, product, and clinical genomics experience from McKinsey, Linear, Ramp, and Flatiron Health. Find out why they think the future of healthcare is a product problem, and why the most expensive care is the kind you didn’t see coming.