Fatura connects wholesalers in the (FMCG) space with the retailers through its mobile app, enabling them to order the inventory instantly. Founded by Abdallah Moheb El-Din, Ahmed Albakary, Ahmed Anwar, and Hossam Ali in 2019, Fatura is backed by investors that include Sawari Ventures, Egypt Ventures, Arzan Venture Capital, EFG EV Fintech, and Disruptech and is headquartered in Cairo.