Since the settlement of New York in the 17th century, the city’s economy has been rooted in commerce. In fact, the thriving beaver population in the region and the immense demand for beaver pelts in Europe led to the creation of the trading colonies in the New World. Over the last 400+ years, trade has […]
Marketing Technologies: Who’s on First?
Foursquare moves search and discovery to the forefront and creates Swarm for friend location stalking. Snapchat introduces a video calling feature (that really puts friends in your face). Vine moves to a web-based YouTube model (because all video should be channel agnostic and quite frankly- who has the attention span of more than six seconds […]
Gold, Silver and Bronze: Prioritizing Your Social Channels
Social media works–but social media is a lot of work. Many people get scared off from social media because it’s unfamiliar—while we all know how Facebook works by now, what exactly is the difference between Instagram Video and Vine? And should I care? Others get scared off because doing social media right takes a lot of time,. And […]