Brand Awareness and Repetition: What Do You Own?
Recently, a buddy of mine on Twitter did something that really caught my attention. As a marketer that spends a ...
This NYC Startup Connects Your Retail Store With Talent On Demand
If your retail business wants to keep up with growing presence of online, you can’t just put anyone in your ...
10 Setup Steps to a Compelling Startup Presentation
The average length of a funding pitch to angel investors is ten minutes. Even if you have booked an hour ...
An Unexpected Advertising Strategy That Pays Off in the Long Run
Consider giving away a tool or sharing your knowledge in your next advertising campaign. I’m not sure I’d believe any ...
The Art Of The Exit: For Non-CEOs
Like most entrepreneurs, I wasn't CEO of my first startup. While I had a fair share of the company, I ...
Visual Design vs. Graphic Design: What’s the Difference?
Graphic designer. Visual designer. User interface (UI) designer. User experience (UX) designer. Web designer. How many different designer job titles ...
Inside the Mind of a New York VC: Sumeet Shah of Brand Foundry Ventures
Welcome to Inside the Mind of a NYC VC, a new series at AlleyWatch in which we speak with New ...
Cookie Cutter Venture Capital
Recently I wrote about the cultural difference between entrepreneurs in the Nordics and in Silicon Valley. Now, I want to talk ...
10 Ways to Use Analytics to Supercharge Your Business
Traditional business-intelligence (and data-mining) software does a good job of showing you where you’ve been. By contrast, predictive analytics uses ...
#NYCtech Week in Review
This is what happened last week...
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