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George Deeb

George Deeb is a managing partner at Red Rocket Ventures, a Chicago-based startup consulting and fundraising firm with expertise in advising Internet-related businesses. More of George’s startup lessons can be read at “101 Startup Lessons — An Entrepreneur’s Handbook.”

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Advice - I have previously written about The Role of a Startup CEO. This article is going to detail how that role changes over time, between a company’s early days and when it starts to scale. For simplicity sake, I am going to compare the...
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Lifestyle - The Merriam-Webster Dictionary defines an "entrepreneur" as: "one who organizes, manages and assumes the risk of a business or enterprise".  Really?  I am left completely underwhelmed, as this definition falls short at so many...
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Advice - The right recipe for startup success requires an equal mix of: (i) a good strategy or idea; (ii) powered by an experienced management team that knows how to execute the plan.  If you typically have only one of the key ingredients,...
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Advice - Previously we talked about the seed investment terms and trends from 2011.  A lot of things have changed since then, and I thought a refresher course was in order.  To help me with this post, I leveraged the research done by my...
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Advice - Recently it was discussed how your operations and sales departments must be tied to the hip, sharing learning both ways for maximum efficiency.  That was the first part of breaking down silos between internal departments.  The same...
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Advice - I once had a client that brought me in as an interim executive to fill in for a departing employee. I was excited to join the company and knew I could have an immediate impact. In my first week on the job, I noticed something very...
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Advice - Previously, I wrote about the importance of planning ahead for proof-of-concept marketing based on my first-hand experience seeing the same consistent mistakes being made by the hundreds of startups calling Red Rocket for...
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Advertising - Back in Lesson #171, I wrote about the Basics of B2B Marketing. This lesson takes the discussion to the next level, and talks about how much budget should you set aside, and more specifically, how that overall budget should be split...
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Advice - Most early-stage sales teams lead with their products. They are typically so excited about their new products that they get bogged down in selling the minutia of their product's features and functionality. They think that is what...
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Advice - Oftentimes, tech startups are so focused on building their technology, that once it is built, they have no idea how to price it. This lesson will provide some high-level guidance on how to do that.HOW MUCH DID IT COST TO...
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Advice - A common mistake I see with clients is their organizational structure, often run through separated departmental silos. For example, they think it is the sales department's job to sell accounts and the operations department's job to...
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Advice - Hiring good salespeople is one of the hardest things a company has to do.  Typically, companies need to go through three salespeople in order to find one successful one with long-term closing power.   This hard fact can take its...
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Advice - Startups are really risky.  And, if you are looking to join one, know going in you have a nine in ten chance that company won’t be in business within a couple years from now, and you’ll have to look for a new job again.  Venture...
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Advice - One of the greatest TV commercials of all time featured a crotchety old Chicago woman (Clara Peller) whose plaintive 3-word inquiry ("Where’s the beef?") became not just a huge advertising home run for Wendy's, but a national catch...
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Advice - For years, people have tried to correlate an entrepreneur’s age when they launched their startup with the ultimate success of that startup.  Many studies have been done on the topic, including reports by the Kauffman...
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Advice - A trademark is that word, phrase, symbol, logo or design that sets your goods or services apart and distinguishes you from all the rest. The “loud and proud” protection of goodwill being built in a mark serves many valuable...