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George Deeb

George Deeb is a managing partner at Red Rocket Ventures, a Chicago-based startup consulting and fundraising firm with expertise in advising Internet-related businesses. More of George’s startup lessons can be read at “101 Startup Lessons — An Entrepreneur’s Handbook.”

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Advice -Back in Lesson #109, we compared equity to convertible debt to bank debt as finacing options for your early stage business.  There is actually another class of investment called venture debt, which is structured as a hybrid between...
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Advice - Too often in business, people want to be nice, avoid conflict or not upset their boss or co-workers by stating their true opinions.  All that does is create problems for all involved.  You get frustrated that the business is not...
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Advice -If you are in the B2B space, odds are you will need to respond to Requests for Proposals (RFPs) from prospective customers throughout your normal course of business.  The RFP process is typically filled with potential pitfalls...
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Advice -A person’s knowledge base is entirely dependent on their personal life experiences.  What did they study in school?  What did they learn in their jobs?  Who are they networked with?  What challenges have they had to solve? ...
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IoT - I recently completely a deep dive on the Internet of Things (IoT) space for one of my clients, and I was blown away with what I learned.  If we think the consumer Internet as we know it is a big deal, IoT will become an even bigger...
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Advice -Building the right culture for your startup is a critical driver of its success or failure, as we learned back in Lesson #13.  It is one thing to talk about building the right culture.  It is an entirely different thing to...
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Advice - Let’s face it: every company needs to deal with competition. You compete on your product offering, your pricing, your customer benefits, etc. And, for the most part, relationships against competitors, follow some sort of decorum, as...
VANCOUVER, BC - JULY 05:  Abby Wambach #20 and Christie Rampone #3 of the United States of America hold the World Cup Trophy after their 5-2 win over Japan in the FIFA Women's World Cup Canada 2015 Final at BC Place Stadium on July 5, 2015 in Vancouver, Canada.  (Photo by Ronald Martinez/Getty Images)
Advice -If loyal, long-term customers are your goal, you need to romance them right from the start, and continue to wow them along the way with unexpected wins along the full customer lifecycle. At the end of the day, the earlier you...
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Advertising - With all the rapid changes happening in the digital advertising space, especially around the exploding growth of computer-driven programmatic advertising, I needed a crash course to get up to speed. I was fortunate to...
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Advice - I previously wrote about the importance of spreading equity to your employees or key partners. Stock options or other similar incentive plans are a great way to attract talent, incentivize employees and build long term employee...
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Crowdfunding - I have written on the rapid growth of crowdfunding as a financing vehicle for startups. What I didn't realize, until recently, is that there is a growing base of agencies that are serving startups that are trying to attract capital...
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Advertising - The marketing world has substantially evolved over the last few years in terms of how you can target prospective customers for your business.  Before, your primary options for targeting largely involved demographics or geographies...
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Advice - Not all products or services are created equal in terms of how you sell them. Not all customers are created equal, in regards to how sophisticated or needy they are for a product or service.  Selling to different levels of an...
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Advice - As a serial entrepreneur and growth consultant at Red Rocket, I have been exposed to hundreds of companies, and some of the common pitfalls they run into, as it relates to sales, and the impact it has on effectively growing their...
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Business - It has been well-documented that big companies typically struggle with innovation.  Once companies get to a certain size, their investors become more conservative, their leaders less entrepreneurial, decisions are managed by...
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Advice - Red Rocket was recently asked to judge a startup competition.  As I was filling in the questionnaire which evaluated the startups, I noticed that the questions being asked were really revolving around 4 topics all starting with the...