With just $40k in seed capital, four months to prepare, free office space, an awesome mentor network, Entrepreneurs Roundtable Accelerator’s latest class is ready to put their noses to the grindstone shake up a vertical or two in not too long a time.

This newest batch is focused on everything from transforming legacy industries to changing decades-old processes, to finding important new ways to improve commerce, to taking fresh approaches in the messaging space. From trucking and human resources to fragrance distribution and made-to-measure clothing; from mobile messaging to tools for financial planners, here are the startups that reflect ERA’s commitment to investing in and helping to grow businesses that are key to New York City’s economy.  And if they disrupt a few industries in the process, well, then they’ve done their job.

CLICK HERE TO SEE THE 10 STARTUPS