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The Pulse of NYC Startups and Tech

Aron Schoenfeld

Aron Schoenfeld has made a name for himself in New York City and across the country as a serial entrepreneur. Aron focuses his energy on companies in the idea and seed stages and develops unique approaches for quantifiable development. With that skill, coupled with his extensive professional network, Aron has a proven track record of success. His current project, DoItInPerson.com, a new event platform that brings all of the fragmented pieces of the event space under one roof to make it easier for organizers to create, manage and promote their events. Aron has an MBA from Zicklin School of Business at Baruch College and is a member of the Young Entrepreneurs Council, an organization comprised of hundreds of America’s most successful young entrepreneurs.

How to Succeed in a Crowded Market

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An already-crowded market doesn’t mean you can’t find a niche. As entrepreneurs, we often look for an untapped market or “blue ocean” opportunity to make our mark. The path less traveled, right? But if your passion and experience direct you right into the middle of a crowded, top-heavy industry, do you pack it up and […]

Why I Turned Down an Accelerator to Walk My Kids to School

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A few months back, I applied for my startup, DoItInPerson.com, to join a prestigious accelerator program. I waited eagerly to hear back from them to see if I’d made it to round two of the judging process. Last week I received an email at 10 pm, informing me that I had been selected to be […]

Nolcha Fashion Week: Entrepreneurs Who Talk the Talk Now Walk the Walk

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Last month I attended my second season of Nolcha Fashion Week: New York to support fellow serial entrepreneur and NFW:NY CEO Kerry Bannigan, at the urging of my wife, for that runway experience. OK, maybe there was a broader hint in there than that. The show, which was held at Pier 59, is one of […]