Can a brand come back to life? Marketers and customers have often wondered this. Well-known and successful brands like Marvel, Apple, Lego, and Volkswagen have been on the verge of dying out before turning things around. There’s even a company that has been purchasing and reviving dead brands like Brim, Nuprin, Salon Selectives, Eagle Snacks and Underalls. So how can […]
When it comes to business, two heads are better than one. Your chances of success will be greatly improved with a cofounder who has specific traits that help drive the business and that integrate well with your own vision, skills and goals. I found my cofounder John Rampton by reaching out on Twitter and asking […]
Although 2016 showed some slowdown in startup and funding activity, I believe we were taking a “wait and see” approach to the presidential election and how it would affect the market and economy. Now that it’s post-election, we can be more certain on how to move forward in the startup world in 2017. From my own […]
Your business will be in good shape as long as you nail these key strategies. There will come a time when your company is no longer a startup or a small business. I’ve been there. Back in 2011, I started Pixloo, a virtual platform for selling your home, with my mentor and fellow entrepreneur, John […]
It’s time for you to use that domain expertise elsewhere…
You will have to build on these four skills if you’re after the freedom of self-employment. Being self-employed is great. In many ways, it is the very essence of the American dream. It means being able to apply yourself and build something spectacular on the foundation of hard work, a strong worth ethic and your dreams. […]
The days when we’ll all be paying the same for a hotel stay are numbered.