The pandemic has changed the way that most organizations approach their businesses with a rapid acceleration in digital adoption across most industries. Beauty and wellness businesses are no different. Customer engagement aided by technology is absolutely necessary as is a streamlined workflow. Gloss Genius is an all-in-one platform for beauty and wellness business owners to launch, operate, and maintain their businesses. The platform offers a suite of services that handle common tasks such as scheduling, payments, client engagement, and analytics. Users of the SaaS platform have a holistic view of the entire business through the centralized solution replacing the paper and pencil paradigm that many in the industry have been reliant upon. Understanding this, GlossGenius offers a white glove onboarding service to get its customers up and running and comfortable using the software, which ultimately provides them the flexibility to work on growing the business without getting caught up in the day-to-day minutiae. AlleyWatch caught up with GlossGenius CEO and Cofounder Danielle Cohen-Shohet to learn more about the genesis of the business, the company’s future plans, and latest round of funding led by Bessemer Venture Partners.
This may seem like an arbitrary list but it’s not: malls, tattoo parlors, Claire’s, jewelry stores, pediatrician’s offices, or friends’ homes. These are the most common places where people get pierced. Rowan is on a mission to elevate this experience with its state-of-the-art ear-piercing studios and direct-to-consumer jewelry line. All piercings are performed by licensed nurses at one of two studios (UES and Westport, CT) or in 250 Target locations nationwide. Next month, the company will open a new studio in Denver with more locations launching soon (Miami and Atlanta). The cost at the New York studio is $35 for one piercing or $50 for two piercings plus the cost of the piercing stud, which ranges from $40-60 per pair. Since its founding in 2018, the company has completed 150,000 piercings. AlleyWatch caught up with Rowan CEO and Founder Louisa Serene Schneider to learn more about her inspiration for the business, the company’s strategic plans, latest round of funding from investors that include VMG Partners, Thirty Five Ventures, TABLE Management, Beechwood Capital, Silas Capital, and Goldcrest Capital.
The tattoo business is booming and the market size is estimated to be in excess of $3B per annum with tattoo removal alone accounting for $800M+. While this market continues to grow, getting a tattoo means that one is committing to a permanent piece of body art, which limits the market. Ephemeral Tattoo is the maker of tattoo ink that has been formulated to fade within 9-15 months, making the decision to get a tattoo significantly less consequential. The ink can be applied by any tattoo artist using conventional techniques and equipment. Right now, Ephemeral offers only black ink but plans to expand into colors shortly. The company opened its first studio in Brooklyn this spring and is quickly expanding to other cities with an LA studio opening in the fall. AlleyWatch caught up with CEO Jeff Liu to learn more about how the company’s ink works, strategic plans, and latest round of funding from investors that include Anthos Capital, Primary Venture Partners, Canaan Partners, Techstars Ventures, Gaingels, Lauren Maillian, and The Syndicate Angels.
COVID-19 is fueling a boom for cosmetic surgery and non-surgical cosmetic procedures as Zoom Dysmorphia is driving people to improve their appearances after staring at themselves on a screen for the better part of almost a year and half. In fact, the American Society of Plastic Surgeons reports that 11% of women surveyed are more interested in cosmetic plastic surgery and non-surgical procedures now than before COVID. The numbers jump for those that have previously had procedures. Ever/Body is a provider of cosmetic dermatology services and beauty treatments in two sleek Manhattan locations (Flatiron and Soho). The company, founded in 2018, offers a full range of minimally invasive dermatological treatments including Botox, Fillers, Contouring, Laser Facials, Microneedling, and Laser Hair Removal. In addition to treatments, Ever/Body also offers a full line of curated skincare products. Accessing dermatological services in populous areas like New York can be time-consuming and expensive but with Ever/Body you can easily make an appointment online to see vetted professionals quickly and affordably to get a rejuvenated look in under an hour. AlleyWatch caught up with CEO Amy Shecter to learn more about the business, the company’s future plans, latest round of funding from investors that include Tiger Global Management, Addition, Fifth Wall, MetaProp, Gaingels, Declaration Partners, ACME Capital, and Redesign Health.
The benefits of clean eating are plentiful and include improved heart and brain health, weight control, stronger immune system, and increased energy levels just to name a few. But with our busy schedules, it’s often difficult to actually eat clean. This NYC startup makes it easier. Sakara Life provides a plant-based, completely organic nutrition service that’s ready-to-eat. Rather than building a simple meal delivery service, the company takes a holistic approach to nutrition by integrating modern science, ancient healing practices, and natural remedies into its offering, viewing “food as medicine”. Sakara also provides a growing set of functional snacks, supplements, and educational content to support the end-to-end customer journey focused on achieving full nutritional wellness. AlleyWatch caught up with Cofounders and Co-CEOs Danielle DuBoise and Whitney Tingle to learn more about the inspiration for the business, the company’s expanding product offering, building a CPG brand beyond meal kits, the company’s latest funding from investors that include One Better Ventures, Silas Capital, and Annox Capital.
Skin is the largest organ in the body comprising approximately a total area of approximately 20 feet and serves as the body’s first line of protection. As the pandemic has lighted the importance of self-care and with people spending more time at home, the use of skincare products has increased; 40% of skincare users reporting using products more often than they did in 2019. Heyday is on a mission to make skincare more accessible. The startup operates a number of studios across the country that take the experience of getting a facial out of the spa and into more convenient locations. Rather than just focusing on facials, Heyday concentrates its efforts on building an educational experience for its user so that they can build an enduring skincare routine. This includes working with one of the company’s 300+ estheticians to develop tailored regiments. Also, available is a robust e-commerce store that offers a curated selection of vetted brands. AlleyWatch caught up with Cofounder and CEO Adam Ross to learn more about Heyday’s progress since we last spoke after its Series A round in 2018, challenges faced during the pandemic, expansion plans, and the latest round of funding from investors that include Level 5 Capital Partners, Lerer Hippeau, and Fifth Wall Ventures.
It’s estimated that there are at least 4,000 nail salons in the city but only one offers an unlimited membership model. Glosslab, founded by a former hedge fund executive, offers a modern, elevated manicure and pedicure experience at its two locations in the city – Flatiron and the West Village. Membership costs $125 per month for unlimited manicures and pedicures and in response to COVID, Glosslab began offering at-home kits that range from $25-$45.
AlleyWatch caught up with Founder Rachel Apfel Glass to learn more about her career transition from the hedge fund world to launching Glosslab in 2018, the impact of the pandemic on the studio business, and the company’s first round of funding, and much more…
Cadence is a cross-market brand that touches the lifestyle, beauty, wellness, fitness, and travel spheres. The mass-market potential comes from the fact that we aren’t asking consumers to change their existing habits: we’re providing a solution that fits into their daily lives. CEO and Cofounder Steph Hon shares how Cadence is taking plastic from beaches and turning into one of the most pragmatic purchases you’ll buy.
“We sat next to each other, and by the end of the dinner it was clear that we weren’t going to settle with the way commerce is today, and we knew it could be better.”
Billie, the subscription women’s shaving and grooming company, has agreed to be acquired by Procter and Gamble (P&G). The terms of the transaction were not disclosed. “We’re thrilled by the prospect of joining P&G to bring high-quality products at affordable prices to women around the world. Their ability to create global household brands that have […]
The BSG LA Outpost (West Hollywood) is generating millions of dollars in revenue and is profitable, while not being fully ramped. When analyzing the NYC population and demographics, we realized that we can be even more successful in New York City. With these two locations, we will have a significant presence in the two biggest US markets and generating substantial revenue and profitability.