The global baby stroller market is estimated to be $3B per year; the high chair market is estimated to be in the millions each year. Yet, when you think of these products, you don’t think about a particular brand. Lalo is a direct-to-consumer modern baby and toddler brand focused on offering design-oriented premium products. The company offers an innovative, versatile, and growing line of baby products that include strollers, high chairs, play tables, bibs, and tableware. Unlike others in the space, Lalo focuses on building direct relationships with customers, allowing them to use this data to serve the needs of parents as their families grow and evolve. Although the pandemic limited traveled and affected the demand for strollers, the startup, founded in 2019, was able to increase revenue by 320% in 2020. AlleyWatch caught up with CEO and Cofounder Greg Davidson to learn more about the inspiration for the business, the company’s strategic plans, latest round of funding frim investors that include Willow Growth Partners, Yael Cohen Braun, Dave Health, Super Angel Fund, and Michael Silverstein.
Consumer Goods
Little Spoon Raises Another $44M for its D2C Baby and Children’s Food Brand
The US baby food market is expected to exceed $100B per annum by 2025. The importance of proper nutrition during early childhood cannot be understated. Yet, the incumbent baby food producers have a long history of using sugar, salt, and fat in their offerings. Little Spoon is a direct-to-consumer brand focused on providing high-quality, nutrient-rich organic food for babies and children, free of artificial sugars, preservatives, and, additives. The company ships nationwide with the baby offering (Babyblends) starting at less than $3/meal with the kid’s line (Plates) starting below $5/meal. The company recently launched its own online parenting community – Is This Normal, a resource-based destination for parents to converge around topics related to parenting. As the pandemic led the push towards unprecedented interest in digital and online solutions, Little Spoon recorded 300% growth year-over-year. AlleyWatch caught up with the Little Spoon founding team (Lisa Barnett, President and CMO; Ben Lewis, CEO Michelle Muller, Chief Experience Officer; and Angela Vranich) to learn more about the business, the company’s strategic plans, latest round of funding from Valor Equity Partners and Kairos HQ.
Andie Raises $6.5M for its Trendy Swimwear Line That You Can Try in the Comfort of Your Home
Shopping for swimwear can be nerve-racking but it doesn’t have to be. Direct-to-consumer brand Andie offers a stylish but functional line of swimwear designed for women, by women that takes the headache out of shopping for the perfect beach or poolside attire. CEO Melanie Travis walks us through the company’s expansion, impressive traction, and recent funding round from investors that include City Rock Venture Partners, Trail Mix Ventures, and Sonostar Ventures.
Where We Are Investing Now: Health and Happiness Digitally-Native Vertical Brands
We believe that successful digital brands have these characteristics…
arfa Reimagines the Development of Personal Care Brands by Partnering with Consumers
“We sat next to each other, and by the end of the dinner it was clear that we weren’t going to settle with the way commerce is today, and we knew it could be better.”
HATCH Just Raised $5M For its Stylish Approach to Motherhood That Celebs Love
Pregnancy does not mean that you need to sacrifice on style. HATCH is the NYC direct-to-consumer fashion brand focused on the $9B maternity market offers comfortable, non-toxic designs for mothers to wear during the pre and post-natal stages. The company has expanded its offering to include intimates, accessories, and skincare and also operates a wildly popular […]
Lalo Launches The Perfect Stroller Built to Navigate the City Streets
New parents who are preparing for their first child typically face this universal crisis: having no idea what to buy and who to buy it from. Lalo is the modern baby and toddler brand that wants to fill this gap. Its mission is to help parents by streamlining the shopping experience through an intuitive online experience […]
Where We Are Investing Now: Consumer Goods
The one area of investment focus that fully spans both our funds is consumer goods. We think these are the categories of products with the greatest emotional power in 2019.
Rebag Raises Another $25M to Be The Go To Destination for Buying And Selling Luxury Handbags
Keeping up with fashion trends can feel a lot like keeping up with the Smiths, but certain luxury items will stay in fashion forever – especially if they are coveted products like the Hermes Birkin. So, Rebag has taken this mentality and translated it into a thriving “seller-first” destination for buying and selling luxury handbags. […]
The Laundress Just Sold to Unilever for $100M and Never Raised a Single Dollar of VC Money
Not a single dollar. Zero, nada, nil…
10 Predictions for the Tech Industry in 2019
It’s become something of a tradition for me to look at the year ahead and predict where the industry is headed. Part of that process involves looking back at the trends that dominated last year and looking to see how much of that momentum will continue into the New Year. And, what a year it […]