A look at how businesses can transform their TVs from background noise to short-form entertainment that could increase revenue in a Post-COVID-19 world.
Content and Publishing
Playbook is a mobile marketplace enabling top fitness instructors to turn their iPhone content into a subscription income. Instructors can create content (workouts, programs, challenges, nutrition, etc) on their terms. Consumers get access to a world of instructors for a single cost. CEO Jeff Krahel shares more about empowering fitness instructors to build their businesses without depending on studios.
The absence of sports has driven fans crazy during the pandemic but as sports resume, PickUp will be there to make sure that fans are engaged. Cofounded by Dan Healy, PickUp is a sports engagement platform that allows fans to create conversations from the content they are consuming on publisher sites and share it around the web.
Fatherly, the online media company focused on parenting advice and resources for dads, has been acquired by Some Spider Studios, the media group operating a number of online parenting properties. The terms of the transactions were not disclosed but this an all-stock transaction. Founded in 2014 by Michael Rothman and Simon Isaacs, Fatherly had raised […]
Audm, the subscription app that turns long-form content into digital audio that is narrated by professional voice actors, has been acquired by The New York Times Company. The terms of the transactions were not disclosed. Founded in 2016 by Christian Brink and Ryan Wegner, Audm had only raised a mere $120K in reported equity funding as […]
Squarespace has acquired Unfold, the app for creating engaging stories for Facebook, Instagram, and Snapchat. Terms of the transaction were not disclosed. “Unfold and Squarespace share the same DNA and vision for empowering creators. Together, we’ll continue to rethink how people share stories to connect and inspire. We couldn’t be more excited for this new […]
The more content you put out for more audience demographics and segments, the more you can really understand what they respond to and refine what you’re putting out based on actual data – instead of only depending on the subjective opinions of decision-makers.
Each year, our funds define specific areas of investment focus for the year. We then do a mid-year review of each of these and adjust our approach if necessary. Most often, this mid-year correction is modest, just a tweak or lane change. But this summer, we felt that changes in our immersive experiences and content […]
Food52, the content and commerce destination for those interested in cooking and food that has an active community of over 16M, has been acquired by TCG Capital Management, an affiliate of The Chernin Group, the media holding company founded by broadcast executive Peter Chernin in 2009. The exact terms of the transaction were not disclosed […]
More than one-third of Americans are active participants in the gig economy, and according to an Upwork survey of 6,000 people, 64 percent of freelancers found work online. Write Label, the crowdsourced platform for short-form writing, is strategically positioned to connect the best creative writers with potential projects that include ad scripts, social media campaigns, […]
Cheddar, the digital-first video news network, has been acquired by Altice USA, the US unit of Dutch cable provider Altice, for $200M in an all-cash transaction. Altice USA was formed when Altice acquired Optimum from Cablevision. Altice had been a distribution partner for, and investor in, Cheddar. “The Altice team and Altice Way are as […]