For so many people, the conventional social construct is centered around alcohol, starting in college and continuing through adulthood. For many, this relationship with alcohol leads to alcohol use disorder or simply drinking too much; the consequences of this medical condition ripples into families and affect as many as 100M people in the US alone. Monument is a digital platform and community for the treatment of alcohol use disorder. The tiered subscription service provides members access with resources, access to a dedicated care team of physicians and therapists, and medication if necessary. Since the company’s launch in May of last year, 13,000 members have already signed up. AlleyWatch caught up with CEO, Cofounder, and repeat entrepreneur (cofounded Paintzen acquired by PPG) Mike Russell to learn more on how his personal experience serves as the inspiration for the business, launching and fundraising in the middle of the pandemic, the company’s latest round of funding led by San Francisco-based VMG Catalyst, and much, much more…
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