Rameez Tase

In research published in January of 2020, millennials had 17 paid entertainment and media subscriptions each on average with the pandemic only driving more adoption. Despite the popularity of the subscription economy, there’s been a lack of actionable, available benchmarks to gauge consumer interest and behavior. ANTENNA has built the platform that provides market-level information (competitive intelligence) on subscription metrics including growth and churn across the subscription media ecosystem. AlleyWatch caught up with CEO and Cofounder Rameez Tase to learn more about how ANTENNA provides transparency to the subscription economy, the company’s future plans, and recent funding round led by Raine Ventures.