As digital advertising methods proliferate and morph, companies funnel more money into television advertising to reach viewers who spend 22-36 hours watching TV every week Despite what the advertising industry rumblings might lead us to believe over the past few years citing the decline of television as we know it, television advertising is instead alive, […]
Recently, I watched ABC’s primetime showing of BattleBots with my 15-year-old son. While this show is billed as the ultimate bot reality TV, it is more about the builders’ backstories than the mechanical fighters. However, we do not have to wait too long for “Real Steel” to come to life, as a startup called MegaBots has just raised $2.4 million to […]
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