As New Yorkers, we are constantly meeting interesting people, yet don’t have a simple way of connecting with them. Social Media is great once you have already connected with someone, but making that initial connection is a hassle that no one appreciates. Friendthem, the location based app, eliminates the search function and allows you to […]
Entrepreneurs and business executives seem to be even more focused on their technology than the rest of us, and less inclined to listen to the voice of the customer, even if they remember to ask. Real two-way conversations with real customers, including the all-important body language, are unheard-of these days. Being connected to the Internet […]
Just down the road from Facebook and Google, Dr. Phil Wagner runs a laboratory dedicated to optimizing the performance of some of the world’s top athletes.
In an age of constant digital fanaticism, it’s natural to assume that social networking relationships are the most important connections for your business. After all, how many authoritative headlines have touted the value of investing time and resources into your social strategy? Although there’s a place for social networking in the business world, it’s not […]
Nobody likes to cut an email subscriber loose, but when someone wants to go…you gotta let ‘em go. But it doesn’t mean the customer relationship is over. Some email defectors may simply just want to reduce their inbox clutter. A common tactic is to ask if the customer wishes to reduce the frequency of your […]
Ello is a new social network that doesn’t sell ads or collect user data. Could its privacy-friendly approach catch on with Facebook-wary consumers?
You are not going to believe what people said on Twitter when Facebook went down earlier in the week.
Humans are creatures of habit. No matter how spontaneous you believe yourself to be, psychological evidence proves that habit formation is an essential aspect of our psyche. This isn’t necessarily always a bad thing, either–as Dr. Kelly McGonigal says in Psychology Today, why struggle through something when you can make it automatic? As with anything else […]
In our world inundated with social media, it can sometimes be difficult to separate fact from fiction. From folks online claiming that they can get you 5,000 followers in ten minutes (they can, but please–don’t do that), to self-proclaimed social media experts giving advice you’re not sure you should follow, it’s easy to get caught […]
In case you haven’t heard, Instagram is the new Facebook. And that’s not just because my 12 year old cousin told me so. In terms of brand promotion, Instagram can be an incredible tool. It’s the social network that has seen the fastest growth, most engagement, and highest conversion from browser to shopper, according to […]
It’s no secret that photos and videos are an important part of social media. It makes sense–people love photos, and social media is all about people. But when it comes time to expand out of the realm of Facebook and Twitter, many companies get hung up on the choice between Pinterest and Instagram. Both are […]