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#NYCTech - There is a lot to say about #startup Advisory Boards. It has become a very frequent topic of conversation with the founders that I meet. I wrote about this subject in 2013. Here is an updated version because the 12 points seem just as...
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Advice - An app requires a healthy balance of development and marketing to ensure sustainability. Your app is not alone. Right now, there are more than 1 million apps in the App Store, vying for users’ attention in nearly every...
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Advice - If you are a new entrepreneur, or entering a new business area, it’s always worth your time to assemble an advisory board of two or three executives. You need them before you need funding and if you select the wrong people, or use...
founders
Advice - Understanding your own weakness is very difficult. Most people have a positive self-image; company founders tend to have an extremely positive self-image. That self-confidence is what allows us to persevere when everyone else is...
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Advice - A common mistake I see with clients is their organizational structure, often run through separated departmental silos. For example, they think it is the sales department's job to sell accounts and the operations department's job to...
Magic
Advice - Most aspiring entrepreneurs understand that you can’t build a business if you won’t commit to delivering a product or service, but many are hesitant or refuse to commit to any financial forecasts. Yet every business requires...
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Advice - No matter what kind of business you are starting, you should find a mentor at some point. Actually, not A mentor – rather THE RIGHT mentor. Here are five things to keep in mind when looking for one: Your mentor doesn’t have...
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Advice - As a startup mentor, I’m always amazed that some entrepreneurs seem to be an immediate hit with investors, while others struggle to get any attention at all. I realized that Venture Capital and Angel investors are actually humans,...
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Advice - There’s a lot of fun that can be found in being an entrepreneur, but it’s even more fun you’re successful. Energy and empathy – meaning, an understanding of the customer - are just two talents companies look for when deciding...
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Advertising - Native advertising went mainstream this year, and as we look back at its impact in time for this Thanksgiving, we can see there is much for which to be grateful. 1) Native Ads Are What the Industry Was Anticipating. According to...
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Advice - One of the most effective ways to explain something is to use a story. Humans are story-telling creatures; we consume stories (both real and fiction) in every aspect of our lives, for both work and entertainment. When people try...
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Advice - Term sheet signed, due diligence complete, now it’s time to head into the last stage of the funding process — the closing. I don’t mean to use the title terms “legal grind” negatively. But, for most VCs and for most...
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Advice - I’ve always wondered who started the urban myth that the best way to start a company is to come up with a great idea and then find some professional investors to give you a pot of money to build a company. In my experience, that’s...
How to Convert Fans into a Selling Machine for Your Brand
Advice - There seems to be a consensus that referrals are the best form of leads. They close faster, buy more and stay longer. In fact, great sales people have been good at generating referrals for what seems like forever. Until recently,...
acquisition
Advice - All founders dream of building everlasting public companies that will live on long after they are gone. However, after a few years of struggling and working for free, the idea of being acquired for a nice payday can seem very...
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Advice - Stop thinking of yourself as an employee of any organization. In reality, you can never be. You are what you are: a living, thinking, caring human. This is exactly you must convey to your customers, that “hey, I am not a robot,...

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