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The AlleyWatch Startup Daily Funding Report: 9/12/2019

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The latest venture capital, seed, pre-seed, and angel deals for NYC startups for 9/12/2019 featuring funding details for Magic Spoon, Hawthorne, and much more. This page will be updated throughout the day to reflect any new fundings.

Magic Spoon
$5.5M - Seed


Magic Spoon, the direct-to-consumer cereal brand, has raised $5.5M in Seed funding from investors that include Lightspeed Venture Partners, Collaborative Fund, Wild Ventures, DGNL Ventures, Nebari Ventures, Joey Zwillinger, Jeff Raider, Dave Gilboa & Neil Blumenthal, Moiz Ali, Michael and Daniel Broukhim, Questlove, Rick Rubin, Kevin Rose, and Peter Attia. We have an exclusive interview with cofounders Gabi Lewis and Greg Sewitz on Magic Spoon's Seed round.
Hawthorne
$8M - Series A


Hawthorne, the men's personal care brand, has raised $8M in Series A funding from investors that include Founder Collective, Comcast Ventures, Shana Fisher, and Imaginary Ventures. Founded by Brian Jeong and Phillip Wong in 2015, Hawthorne has now raised a total of $10.2M in reported equity funding.
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Bytemark
$6.5M


Bytemark, the provider of transit fare solutions, has raised an additional $6.5M in funding according to a recent SEC filing. The filing indicatest that this funding came from a sole investor. Founded by Greg Valyer and Nick Ihm in 2011, Bytemark had previously raised a total of $10.5M in reported equity funding.
CoverUS
$500K


CoverUS, the health data platform that lets patients control and monetize their health data, has raised $500K in additional funding in the form of a SAFE note according to a recent SEC filing. The filing indicates that the total offering is for $1M and that this close came from a sole investor. Founded by Andrew Hoppin and Christopher Sealey in 2018, CoverUS has now raised a total of $1.25M in reported equity funding.
Marketing Architects
Learn more


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OXIO
$4M


OXIO, the mobile connectivity solution built on top of the blockchain, has raised $4M in according to a recent SEC filing. The filing indicates that the total offering is for $4.6M, the total sold amount included $1.1M that is conversion of a convertible note, and that there were sixteen investors in this close. Founded by Jason Evans, Nicolas Girard, and Pierre Steckmeyer in 2018, OXIO had previously raised a total of $2M in reported equity funding.
Prevu
$2M - Seed


Prevu, the digital home buying platform, has raised $2M in Seed funding from investors that include Corigin Ventures, AVG Basecamp Fund, and Kairos. Prevu was founded by Chase Marsh and Thomas Kutzman in 2015.
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Argyle
$2.6M - Seed


Argyle, the platform for accessing workforce data, has raised $2.6M in Seed funding from investors that include Checkr, Bain Capital Ventures. Argyle was founded by Audrius Zujus, Chris Hansen, and Shmulik Fishman in 2018.
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SocialFlow
$3.4M


SocialFlow, the social media distribution and monetization platform for publishers, has raised an additional $3.4M in funding according to a recent SEC filing. The filing indicatest aht there were elevent investors in this round. Founded by Frank Speiser and Mike Perrone in 2009, SocialFlow had previously raised a total of $27.1M in reported equity funding.

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