Strategic

One of the biggest challenges I have as an advisor to tech entrepreneurs is to convince you that marketing is...

You are a change maker. Hard work, persistence, and passion have helped you bring your idea to early life. Resourcefulness...

Traditional marketing says you have to “push” your message out to customers, over and over again, to get you remembered....

Businesses need to adapt their mindset to the “new world” of marketing starting with understanding effective Facebook advertising strategies.

Learn how to set the tone for how sales team should interact with one another to prevent the typical bro...

If you want to be successful, you need to be soft on the inside, have a hard shell, and willing...

Now that you have great salespeople to work for your company, how should you compensate them?

Today, enterprise organizations are attempting to use managerial mechanisms from previous ages to direct software delivery in this one. IT...

Every entrepreneur needs to start by reaffirming his or her own personal values, and then watching diligently for the warning...

You should never take accountability for granted when working to build the world’s next great business. I like Jürgen Klinsmann,...